Company News
Aug 24, 2022

Announcing Our New Personalization Engine For Shopify Brands

Today, we're announcing the launch of our new on-site personalized product recommendations module for Shopify stores. Brands can now use our sophisticated and powerful A.I. to personalize the products that their website visitors see, helping them increase conversion rates and drive more sales.

Shanif Dhanani

Personalized Product Recommendations

Today we're happy to announce our latest A.I.-powered feature to help brands drive more sales: personalized product recommendations for your store.

Our new personalized product recommendations engine for Shopify will help all Shopify brands to drive higher sales by letting you personalize the top products that are shown to your website visitors. By bringing the same powerful A.I. that we use for segmentation and email personalization, we're able to identify the top products for each of your visitors using your customer data.

By personalizing your customer's shopping experiences, you can grow conversion rate, customer acquisition, and customer lifetime value, especially if you're selling more than just a handful of products. Our personalization engine is entirely driven by A.I. Getting started is simple and a matter of copying and pasting some code into your site. Personalized products will appear in their own section anywhere you display them. You can place them on your homepage, product pages, checkout pages, and more, it's entirely dependent on where you'd like them to appear. If you need help getting setup, our team can also help you get started, helping you ensure your new personalization sections match your existing theme.

Once you've gotten set up, our system will begin collecting key performance metrics and will display them on our new "Personalization" tab in your Apteo account. We'll break down impressions, clicks, orders, and sales by placement and time, letting you dive deep into what's working best for you.

Pricing

All Apteo users will get the recommendations for the first 500 monthly visitors to their site for free, and existing Apteo customers will get personalized recommendations for their first 1,000 visitors as a thank you for your business. You can always upgrade your account to increase your monthly visitor threshold based on your site's traffic. If you ever hit your limit, your personalized recommendations will simply stop showing until your monthly visitor limit is reset the next month.

Getting Started

To get started, you'll need to have your store's data fully loaded into Apteo. From there, just click on your "Personalization" tab and follow the instructions for copying/pasting our code into your site. If you need help getting started, we're also offering to set up the first 5 customers who sign up for free. Our team will make sure everything matches your site's themes and colors, and will answer any questions you have.

If you haven't started personalizing your customer's journeys, now's the best time to start. Just get in touch if you want to learn more.

About the author
Shanif Dhanani
Co-Founder and CEO, Apteo

Shanif Dhanani is the co-founder & CEO of Apteo. Prior to Apteo, Shanif was a data scientist and software engineer at Twitter, and prior to that he was the lead engineer and head of analytics at TapCommerce, a NYC-based ad tech startup acquired by Twitter. He has a passion for all things data and analytics, loves adventure traveling, and generally loves living in New York City.